Every project begins with a brief and ends with a formula that performs in your base. Between those two points sit extraction, composition, evaluation and regulatory review and each conducted in-house, each documented. The stages below follow that path in order.
A perfumer reads your brief — direction, category, target cost, regulatory market and volumes. We come back with questions before we come back with a fragrance.
Our Mumbai creative team develops up to three olfactive directions against the brief, drawing on our own naturals library and our synthetic palette.
Samples ship to you. We revise on your feedback for as many rounds as it takes.
The fragrance is tested in your actual base be it soap, detergent, candle, alcohol and then run through stability, discolouration and compatibility testing.
Documentation issued for your market, then production at our Silvassa blending unit against the approved standard.
We also offer private labeling. From the initial idea through to the finished product, we handle every stage right from formulation, bottling, packaging and deliver a complete, market-ready product to you.
Each stage is coordinated and overseen by us, to a single specification and a single point of contact. Whether you arrive with a defined direction or only an initial idea, the process is shaped around what your brand requires. You build the brand; we manage what sits behind it.
The method is chosen by the material, not by convenience. Each of our units is built around what grows near it.
For robust woods and roots. Kannauj.
For delicate botanicals that steam would damage. Kannauj, Hasayan, Sibsagar, Gopalpur.
Concretes and absolutes from flowers too fragile to distil. Nilakotai.
Isolating and refining specific fractions to a set profile. Silvassa.
Every formulation ships with the documentation your market requires. Tell us where you’re selling and we’ll build to that standard.